SendBetter, handcrafted for personal commerce

We turn marketing outreaches into luxury-grade customer experiences at scale.

SendBetter was born inside a real retail and wholesale operation, where personalised product drops demanded more than spreadsheets and bulk SMS. I'm Clament John, the founder, engineer, and first customer, and I built an API that makes every message look like it was crafted just for the recipient. Today that same infrastructure powers retailers who want their outreach to feel premium, automated, and always on brand.

From dynamic image generation to reliable marketing delivery, every pixel and payload earns its keep. We keep the stack lean, the uptime dependable, and the personal touch unmistakable so your customers know they're dealing with a business built to last.

2025

First prototype shipped

100+

Registered users

100%

Founder owned & operated

India

Registered as SoukChat Pvt Ltd

Who built SendBetter?

Hi, I'm Clament John - the founder, engineer, and first customer of SendBetter. I run a retail and wholesale business in India and needed a dependable way to deliver personalized product drops to every customer at the right moment.

When I could not find a tool that matched the pace of a modern marketing-powered business, I dusted off my engineering roots and built SendBetter from the ground up. Every workflow is tuned from real storefront experience so teams like mine can orchestrate campaigns without maintaining a heavy tech stack.

I still build in public. Follow along on Twitter as I share the playbook for personal commerce at scale and ship what comes next.

SendBetter is the media automation layer for merchants who want enterprise polish without sacrificing a personal voice. The API pairs dynamic image generation with marketing so every buyer receives a rich, one-to-one experience the moment they opt in.

The product is developed and operated by SoukChat Private Limited, a registered company in India that consolidates my indie ventures under a single, compliant umbrella. We run lean, reinvest profits into product, and obsess over reliability so you can focus on growth.

If you're ready to modernize how you speak to customers, SendBetter gives you the tooling of a big business with the heart of a founder-led team.